Difficulties in filling the stadiums: “We must reduce the investment required of the supporter”

The cross : To attract the general public, clubs have relied in recent years on digital and social networks. Has it become an essential vector?

Boris Helleu: With social networks, where clubs previously met the public once every fortnight, during matches, contact can now be made daily, with backstage, storytelling, direct exchanges with fans. For some sports organizations, which are also brands in their own right, there is the possibility of reaching a wider audience than the local or national public.

The supporter has become digital, therefore international. Aware of this issue, the clubs have relied heavily on the recruitment of dedicated teams and community managers (responsible for the animation of social networks, editor’s note), the first relays of the club’s image. A phenomenon that has continued to grow since 2010. The role of a community manager has become essential. It offers fans a new way to follow a competition or a match, through multi-screens, real-time chat, etc. A social network like Twitter is particularly suitable for sharing reactions on the spot, it is suitable for the instantaneous dimension of sporting events.

Isn’t the risk to become a supporter present only through the screens and therefore to abandon the sports arenas?

BH: The use of social networks does not prevent, in my opinion, from always being a faithful supporter present at the stadium. We’ve all gotten used to multitasking. From the stadium, you can contribute to the excitement on social networks by posting a selfie supporting your team. That’s what a lot of supporters do.

The ability to complete or not complete stages actually depends on several factors. There is the cultural argument, which consists in saying that France is not a country of sport. Not like England, for example, where the love for a club is passed down from generation to generation. There is also the quality of the offer. Today, the French championships of popular sports are less attractive in terms of quality of play. In football, for example, the English Premier League, the Spanish La Liga, the Italian Serie A and even the German Bundesliga always rank above .

How can we compete with our European neighbors and improve stadium occupancy rates?

BH: We must first reduce the investment required of the supporter to get to the stadium. It is estimated, for example, that a sporting event that lasts 90 minutes actually requires four hours for the supporter, between journeys, installation, etc. If you don’t have a level bar or an organized sense of showmanship within the enclosure, you’re not attracting. We must rethink, no doubt, access to the stadium and the relocation of the speakers on the edge of town. A stadium like that of Lyon is a good example: with convenient access and in the city center, the occupancy rate is one of the highest in France.

Today, you have a 75% fill rate with a relevant audience. The remaining 25% are people who wonder what the weather is like before going to the stadium, who the opponent is, if the price is not too high. These represent families. We can also point to the culture of the “show”, which is not very present in France. Initiatives must be thought out to attract the supporter to a real spectacle, beyond a simple sporting event.



These 90s cars to invest in before it’s too late

EXCLUSIVE RANKING – Thanks to new data, Le Figaro has ranked the recent classic cars whose rating has risen the most in the last two years.

And if in your garage slept a car from the 90s which would sell today for more than 20,000 euros on the second-hand market? Certain vehicles from the end of the last century can now claim the collector’s registration document and their rating is soaring. Several cars that will soon blow out their 30th birthday may thus turn out to be a good investment. To help you find the rare pearl, we have sifted through exclusive data provided by a specialized site, Benzin. We have classified the models whose prices on the second-hand market have risen the most in recent months. These vehicles could well continue to appreciate to reach new records. “You have to buy smart, flush out the rising stocks of the moment or tomorrow“says François-Xavier Basse, founder of the specialized magazine Youngtimers. “It’s a way to protect yourself from inflation and it’s above all funnier and more profitable than a booklet A“says David Silvestre, founder of this auction site.

This article is for subscribers only. You have 86% left to discover.

Cultivating your freedom is cultivating your curiosity.

Keep reading your article for 1€ the first month

Already subscribed? Login


Top Stories

State Audit calculates to reduce investment rate of North-South Expressway

The State Audit calculates the investment rate of the North-South Expressway at 152.9 billion VND/km, while the Government proposes to be 175 billion VND/km (excluding site clearance).

Submitting to the National Assembly at the meeting on January 4, the Government proposed to invest in an additional 729 km of North-South expressway in the 2021-2025 period and use the state budget. 12 North-South expressway projects are 729 km long, with a total investment of about 146,990 billion VND. The average investment rate is more than 175 billion VND/km, excluding site clearance costs.

In the report just sent to the National Assembly, the State Audit said that this preliminary total investment has not clarified a number of factors and is significantly higher than the figure calculated by this agency. Specifically, according to the State Audit, preliminary data of the total investment in 12 new component projects (729 km) of the North-South Expressway is 130,604 billion VND. In which, the cost of construction and equipment is 89,111 billion VND; site clearance 19,097 billion; project management expenses of VND 6,036 billion and provision of VND 16,361 billion.

Thus, the estimated number of State Auditors decreased by 16,330 billion VND compared to the Government’s expectation, with an average investment rate of 152.9 billion VND/km (excluding site clearance).

The bridge over the Vac river dike is located on Cao Bo – Mai Son highway. Photo: Pham Chieu

The calculation of the audit agency is based on the consideration of investment rates of similar projects in terms of type, grade, and scale of works… that have been implemented. For example, the component project of Vinh Hao – Phan Thiet section has a total investment of 10,854 billion VND for 101 km, equivalent to 107.5 billion VND per km. Or the component project of the Cam Lam – Vinh Hao section (in the form of PPP) with a total investment of 9,620.2 billion VND for 78.5 km, equivalent to 122.6 billion VND/km. The component project Phan Thiet – Dau Giay has a total investment of 12,577 billion VND, equivalent to 125.77 billion VND/km.

Therefore, the State Audit requested the Government to direct the Ministry of Transport and relevant agencies to carefully review the total investment of the projects, the feasibility of the preliminary total investment. data of the My Thuan – Can Tho expressway project phase 1 to ensure the ability to balance capital in the period 2021-2025, with enough capital to complete the entire project by 2025.

Regarding the proposal to deploy 12 projects in the form of public investment, citing the 2019 Public Investment Law, the audit agency said that the conditions for deciding on the investment policy of the project must be consistent with the ability to balance capital sources, meet the requirements of the Government. capital sources according to the investment divergence plan, project progress, public debt, legal basis for fee collection.

Currently, the Government has no specific regulations on the collection of tolls for the use of expressway services invested by the state as a basis for implementation, and at the same time, it is necessary to have a specific plan in the concession of toll collection to ensure the Feasibility.

Mr. Minh



PPF Account For Children: There are several benefits to having a PPF account for children


  • Very good plan for PPF savings
  • It is very easy to open a PPF account for children
  • Here are some simple steps to follow

New Delhi : If you want to open your child’s PPF account, it can now be easily opened. A PPF account can be opened for a child of any age. Parents will invest in the account until the child grows up. After the child reaches the age of 18, they can also deposit money in their own account. This will help them in their future needs. Let’s learn how to open a PPF account for a child.

Read: Smartphone Offers: Best Offer! Bring home this smartphone priced at Rs 17,999 for Rs 1,549, see offers

The investment made in PPF is for long term. The term of investment in it is 15 years. If parents take this plan at an early age, it will pay off in the long run. If the child is 3 years old and has opened a PPF account in the child’s name for 15 years, then when the child is 3 + 15 = 18 years old, you will get very good returns on this PPF. Which can be used for study and other needs.

PPF account term can be extended:

The best thing about this plan is that investors can extend the time limit. This can happen if you have opened a PPF account for five years and you want to extend it. Investors can now continue to invest for extended periods if they wish. Even if you don’t want to invest, you can extend the time limit.

Investors will get tax relief:

Under this scheme, investors also get tax relief. Investing in it gives tax relief under 80C. The interest earned on this and the amount earned on maturity is also tax free.

How to apply?

First you need to go to the nearest bank or post office. After that, you have to go there and get the PPF account opening form.
Carefully read the information provided in the application form and fill it out accurately. Some documents will also be requested from you in the application. Attach those documents to the application and give it to the employee. The employee will then check the application, and your child’s account will be opened once the information is correct.

Documents required: Parental KYC, photo of the child, proof of age of the child (Aadhar card, birth certificate), minimum and maximum investment. To open a PPF account, you can deposit a maximum of Rs 1.5 lakh from a minimum of Rs 500.

Read: Moto G51 5G: Motorola’s Cheapest 5G Mobile Launch, Features Must See, Price

Read: Smart Tv Offers: Buy ‘Ha’ LED Smart TV for less than Rs.

Read: Smartphone Tips: These Hidden Features Of Smartphones Are Special, Will Work Easier, See Details


Top Stories

Why does Warren Buffett dislike gold?

Billionaire investors believe that gold is a non-profitable asset because it does not have much use value and does not generate income.

For many people, gold always holds a special place. Precious metals can be used as jewelry or as a store of value. Gold almost always increases in price over time, providing a hedge against inflation and diversifying an investment portfolio.

However, during more than half a century of investing, billionaire Warren Buffett is not interested in gold. This veteran investor has repeatedly criticized precious metals for bringing negative things.

“Gold is dug out of the ground in Africa or somewhere. Then we melt it, then dig another hole, bury it again and pay someone else to watch it. Gold. nothing practical,” he said of investors buying gold and then spending money in banks to store it in underground vaults, in a speech at Harvard in 1998.

The billionaire also once said that “owning a goose that lays eggs is much better than a goose that just sits there and eats up insurance, storage, or something like that”. Whenever he mentioned gold, he used harsh words to criticize.

Warren Buffett at the Berkshire Hathaway Shareholders’ Meeting, May 2018. Photo: Reuters

Follow The Motley Fool, the “sage of Omaha” divides the investments in the market into three categories. In particular, cash investments include savings account deposits, money market funds, bonds and other similar investments. These are assets that are generally considered “safe” by investors.

The second are useful assets, those that can appreciate in price over time and can create other assets of value along the way. For example, if you own a stock, it can generate dividend income for the investor, and the stock itself can increase in value over time. In addition to stocks, examples of useful assets are businesses and rental properties.

Finally, non-yielding assets. The 91-year-old billionaire always asks this question: “Who would be willing to pay more than you are paying today for these properties?”.

ABC News cites Warren Buffett’s 2011 letter to shareholders that he classifies gold as a non-yielding asset class. Investors argue that assets like gold “will never produce anything, but are bought in the hope that the latter will pay more for the former”. Owners of assets like gold “are not inspired by what the asset itself can produce, but by the belief that others will aspire to it in the future”.

According to Warren Buffett, gold has two major insurmountable defects. The precious metal “is neither useful nor creates value”. Gold is only used in industry and decoration, but the demand from these two fields is not enough to use all the gold that people are mining. Besides, the big issue is that the value of precious metals goes up or down based on what others are willing to pay for it, not on its ability to generate income for its owners.

One of Warren Buffett’s basic investing principles is that you should only invest in things that are useful, serve a purpose, and fulfill a practical human need. Same precious metal, but he prefers silver. According to him, silver has many industrial and medical applications. In medicine, silver is used for bandages, medical catheters, and healing of burns or other health problems. It is also used for water purification. In electronics, silver is the best conductor of electricity and does not corrode, so it is widely used in wiring and connecting parts, computers, mobile phones, cameras…

The only time Warren Buffett was involved in gold was his purchase of $317 million in stock in gold mining company Barrick Gold. However, the deal lasted only a quarter and was done through Berkshire Hathaway – the investment group he owns.

Therefore, it is difficult to determine whether Warren Buffett personally made this investment, or two other Berkshire leaders, Ted Weschler and Todd Combs. On the other hand, it cannot be said that Warren Buffett has invested in gold because the nature of the transaction above is an investment in a gold mining company, not that he directly bought gold.

Follow The Economic Times, the time Warren Buffett bought Barrick Gold stock, many well-informed investors also frantically “collected”. So, when he closed the deal, the market also wobbled.



Top Stories

Spending 165 million USD to buy shares in 3 Hong Kong buildings

New World Development paid 164.5 million USD to own an additional 20% stake in 3 old buildings in the center of Causeway Bay (Hong Kong).

The three buildings have 2,500 square feet of shops and 7,000 square feet of residential space, said JLL, the tender’s exclusive agent. Information from Land Search Online shows that the business has purchased 4 ground floor stores and 16 apartments in buildings at the intersection of Percival Street, Russell Street and Lee Garden Road.

“We are very optimistic about Causeway Bay. The overall market demand for such high-end real estate never stops,” said Joseph Tsang, Chairman of JLL Hong Kong.

Martin Wong, Knight Frank’s Head of Mainland China Research and Consulting, said the business was paying about $18,000-19,300 per square foot of stores and more than $1,900 per square foot of apartments.

Meanwhile, analysts see that the purchase price of this share is 29% lower than the previous market expectation, which was estimated at $231 million.

“Enterprises can build and develop this land into a prime commercial real estate project, with the selling price of more than 5,100 USD per square foot,” said Mr. Martin Wong. However, New World Development declined to comment on this information.

Through the deal, property developer New World’s ownership is increased to 80 percent in three eight-story buildings near Russell Street, once the world’s most expensive retail location.

Under the Land Ordinance (mandatory sale for redevelopment), developers are required to participate in a mandatory auction to purchase the remaining shares in a building if the building is more than 50 years old and they own at least 80% shares.

This transaction took place while real estate transactions in Hong Kong in general (including residential, commercial, industrial) in October fell to the lowest level in 9 months. The drop followed a 0.4 percent drop in the Hong Kong home price index to 396.3 in September. This was the steepest drop since October 2020 and the second consecutive month of decline since. when the index hit a record high in July.

Derek Chan, an expert at Ricacorp Properties, said he expects transactions to increase by 20% in November as more real estate projects hit the market.

Duc Minh


Top Stories

Tan Tao University continuously collects shares

In the past half year, Tan Tao University registered to buy nearly 22 million shares of ITA three times, but most of them did not collect the expected amount.

Tan Tao University Joint Stock Company yesterday afternoon announced that it will buy another 10 million shares of Tan Tao Investment and Industry Joint Stock Company (ITA) to raise its ownership here to 104.31 million shares, equivalent to 11.12% of charter capital. This transaction is expected to be done by order matching and put through method from October 7, exactly one week since the end of the previous purchase.

Thus, within just half a year, Tan Tao University has registered to buy shares 3 times with the same purpose of increasing the ownership rate. The previous two times at the beginning of May and the beginning of September, they registered to buy 1.8 million shares and 10 million shares respectively, but they did not collect enough. The reason, according to the company representative, is due to inappropriate market conditions.

Tan Tao University is a major shareholder related to Ms. Dang Thi Hoang Yen (now renamed Maya Dangelas) – Chairman of the Board of Directors of Tan Tao Investment and Industry Joint Stock Company.

Therefore, their stock trading information often has a strong impact on the stock price. Typically, in the second time this shareholder announced a plan to buy shares, ITA increased 19% in 4 sessions before reversing. Similarly, ITA this morning increased 3% to nearly 7,500 dong thanks to news of big shareholder buying.

ITA stock price chart from the beginning of the year to now. Photo: Tradingview.

Tan Tao Investment and Industry Joint Stock Company has set a revenue target of more than VND 910 billion this year, of which nearly VND 750 billion comes from land leasing. Profit after tax target increased by more than 31% over the same period last year, to 237 billion dong. Ms. Dang Thi Hoang Yen said the pandemic is when the company takes advantage when foreign investors have not entered Vietnam to strengthen internal and governance work – which was previously neglected due to the busy business process. .

“I believe that next year, ITA will return to its heyday and become one of the stocks that actively contribute to economic development,” she said.

Thien Ngan